Solution
From Zero to a Product Your Customers Pay For
End-to-end product and engineering for early-stage startups.
Full product development for pre-seed and seed-stage startups — from the first line of code to a product with paying customers. I work as your first technical hire or alongside your founding team.
The problem
What I address
- Non-technical founders spending months searching for the right CTO instead of building
- Offshore agencies delivering code that can't be maintained or scaled by a future hire
- Building in isolation without feedback loops — launching to silence after months of work
- Indecision on tech stack costing weeks of research that could have been building
Output
What you get
- 1A working product with real users — not a deck or a mockup
- 2An architecture decision your Series A engineer will thank you for
- 3Weekly demo calls so you're never more than 7 days behind on progress
- 4A handover package that gives a new CTO everything they need to take over
How it works
The process
Founder alignment
I understand your market, users, and what 'winning' looks like in 12 months.
Product definition
Define the feature set for v1, the metric that proves the thesis, and the timeline.
Build & iterate
Weekly shipments with demo calls. Real feedback from real users shapes the roadmap.
Growth engineering
Analytics, SEO, referral loops, and retention mechanics built into the product.
Investment
Timeline & budget
Typical timeline
8–20 weeks
Typical investment
$20,000–$70,000
Ranges vary by scope. I'll give you a specific estimate after a 30-minute conversation — no commitment required.
FAQ
Common questions
What's the difference between this and a standard MVP build?+
An MVP engagement has a defined scope and a handover date. Startup product development is an ongoing relationship — I'm embedded in your team, shaping the roadmap, not just executing a spec.
Can you work with my existing designer?+
Absolutely. I integrate well with product designers, PMs, and co-founders. I focus on engineering and technical architecture.
Next step
Ready to get started?
Tell me about your project. I'll be straight with you about whether this is the right solution for your situation and what the engagement would actually look like.